FeedMe Blog

Notes from 15 years of trying to hit my targets

Practical, honest writing from FeedMe's founder. One idea per post, no guru voice, no research citations unless genuinely interesting.

Featured · Lesson

15 years of calorie counting: what I've actually learned

I've been tracking my calories since 2010. That's 15 years of logging "medium apple" and hoping for the best. Here's the overview — everything I'd tell myself if I could go back.

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Hot Take

The question no calorie app asks you

Every tracker asks what you ate. Nobody asks the more useful one. Here's why that's the whole game.

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Coming soon

The spreadsheet phase

How I tried to solve macros with Excel. Spoiler: it didn't work.

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Why I weighed my bread at dinner

(And what my daughter thought about it.)

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I've never hit my protein target consistently

Here's what finally changed it.

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What I got wrong about "clean eating"

For about six years. Awkward.

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The best piece of tracking advice I ever ignored

And regretted ignoring.

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What nobody tells you about meal planning

The honest version.

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Tracking isn't the problem. Deciding is.

A hot take, delivered gently.

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Three things calorie apps still get wrong in 2026

No names named, just the behaviours.

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